Research & policy
The cost of the endless feed
Our case against TikTok’s endless feed: the years it occupies, the warning signs in the research, and why human attention deserves protection.
Our research programme
We are developing a research programme on how digital products shape attention, how their risks are communicated, and how much control people have over the systems they use.
Our policy interests include alternatives to recommendation feeds, clearer information about product design, stronger consumer protections and practical ways for people to choose how platforms operate. We want to connect these questions to concrete proposals for product standards and public policy.
We are also examining legal avenues for public-interest action on platform design and accountability. The focus is on changes to products, practices and rules, rather than financial compensation.
Our product lab puts the same questions into practice through Dopaminning: a familiar phone, configured around deliberate use.
Explore the product lab